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    Please use this identifier to cite or link to this item: http://asiair.asia.edu.tw/ir/handle/310904400/11500


    Title: A Model Examining the Relations among Self-Esteem Motivation, Fan Identification, Self-Esteem Experiences, and Watching Intention for Graders
    Authors: CHANG CHIEH-JANG
    Contributors: Department of Leisure and Recreation Management
    Keywords: watch sports;self-esteem motivation;fan identification;self-esteem experiences
    Date: 2011
    Issue Date: 2011-09-30 09:01:22 (UTC+8)
    Publisher: Asia University
    Abstract: This study investigated the experience of children watching the
    existence of self-esteem movement, according to the related literature content development "experience of self-esteem scale" measuring the strength of self-experience. To verify the child spectator sport "Self-Esteem Motivation ","Fan dentification", "Self-esteem experiences " and "Watching Intention" relationships and mutual influence. Assuming 1.Those who have higher "Fan Identification", have higher "Self-Esteem Experiences".
    Assuming 2. Those who have higher "Fan Identification", have higher
    "Watching Intention". Assuming 3.Those who have higher "Self-Esteem Motivation", have higher "Self-Esteem Experiences". Assuming 4.Those who have higher "Self-Esteem Motivation", have higher "Watching Intention". Assuming 5.Those who have higher "Self-Esteem Experiences", have higher "Watching Intention". The Relay Team at the campus after the Games, a total of eight classes for high school issued 227 questionnaires, excluding one invalid questionnaires, a total of 226 questionnaires were valid and effective recovery of 99.9%. According to a sample of 226 valid use of SPSS
    statistical software for data analysis, data analysis methods included descriptive analysis, reliability analysis, analysis of variance, regression equation, and to test the hypotheses are justified. The level of significance set Alpha=0.05. Self-esteem experiences as dependent variables, class identity and self-esteem motivation as independent variables, verify H1, H3, the regression equation of both of which are significant, these two assumptions are supported; to watch as the dependent variable will, Fan
    Identification and Self-Esteem Motivation, Self-Esteem Experiences as
    independent variables, validation H2, H4, H5, partial regression
    coefficient is only Self-Esteem Experiences significant standardized
    regression coefficients, and class identity and self-esteem motivation of the two standardized regression coefficient is not significant, indicating H5 hypothesis is supported, and H.2 and H.4 not supported.
    Appears in Collections:[休閒與遊憩管理學系] 博碩士論文

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