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    Title: A Study on the Need of Green Transportations in Taichung City Used in Two-day Weekend Leisure Activities
    Authors: Chen, Jiankai
    Contributors: Department of Leisure and Recreation Management
    Keywords: green transportation;two-day weekend;green leisure tourism
    Date: 2011
    Issue Date: 2012-11-18 16:15:15 (UTC+8)
    Publisher: Asia University
    Abstract: The purpose of the study is to investigate the need of Green transportations in Taichung City used in two-day weekend leisure activities and to understand the trend of the two-day weekend leisure activities and feasibility of green transportation by interviews with the the chief of Tourism and Travel Bureau Taichung City Government, the director of Agriculture Bureau Taichung City Government, the chairman of Da Quan travel agency, and the manager of Yong Wang Goat mother leisure farm .World Tourism Organization predicts that "green tourism is the tourism trend in the future. " In response to the global environmental changes, every country accelerates the green energy industry on the environmental protection, energy saving and carbon reducing. Because of this trend, the vehicles with low carbon emission and energy-efficient will become the market mainstream.This study focuses on the analysis of green transportation leisure tourism planning in Taichung City. The conclusion from the literature review and the interview is that after the merger of the Taichung County and City, not only the geographical link amplified but the tourism and leisure resources consolidated. The green bikeway and the green itinerary planning will become the spotlight of the leisure tourism resources in Taichung City.After the coalition of the city and county of Taichung, it enriches the tourism resource of both the two places. The enforcement of regular weekly two-day break leads the citizens to have a short-term trip. Therefore, there are trends of entertainment thriving within the citizens in Taiwan: green cycle way and green tour package.The conclusion and suggestion will be the basis for the future assessment or marketing development of green leisure tourism and the auxiliary tool for Taichung City Government to Self - Exam and strengthen the management.
    Appears in Collections:[Department of Leisure and Recreation Management] Theses & dissertations

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