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    Please use this identifier to cite or link to this item: http://asiair.asia.edu.tw/ir/handle/310904400/15919


    Title: A graphic-semiotic analysis of the Chinese multimodal elevation and denigration phenomenon
    Authors: 唐佐力;Daniel, Z.Kadar
    Contributors: 外國語文學系
    Keywords: 圖形符號;多式聯運;學分;高程;中華;香港;文化現象;形式分析;discourse analysis;graphic/semiotic features;elevation/denigration;Chinese written genres
    Date: 2011
    Issue Date: 2012-11-23 15:04:10 (UTC+8)
    Abstract: This paper addresses the cultural specificity of Chinese written deferential and rude communication. By exploring expressions of (im) politeness in written discourse, the present study contributes not only to Chinese language studies but also to postmodern politeness research, which tends to neglect semiotic-graphic analysis of written forms. Apart from its practical findings, it reinforces the recent theoretical argument according to which it is difficult to capture culturally unique linguistic phenomena, and the cultural specificity of a phenomenon can be captured by mapping its elaborateness from an intercultural perspective.
    Relation: US-CHINA FOREIGN LANGUAGE, 9(2):77-88.
    Appears in Collections:[外國語文學系] 期刊論文

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