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    ASIA unversity > 管理學院 > 經營管理學系  > 會議論文 >  Item 310904400/18375


    Please use this identifier to cite or link to this item: http://asiair.asia.edu.tw/ir/handle/310904400/18375


    Title: Explore Expert Decision-Making Method on Evaluation an Optimal E-Commerce Platform: A Case Study
    Authors: 許昌賢;Hsu, Chang-Hsien
    Contributors: 經營管理學系
    Keywords: Expert decision-making, e-commerce, AHP.
    Date: 2011
    Issue Date: 2012-11-26 12:47:52 (UTC+8)
    Abstract: "The purpose of this paper is to propose a case of
    using expert decision-making of analytical hierarchy process
    (AHP) method to finding the best e-commerce platform. This
    study to finding five important factors are shop fee, annual fee,
    publication costs, transaction costs and security by vendors,
    merchants and customers; after using expert questionnaires to
    choice four shopping platforms (yahoo auction, ruten auction,
    ihergo and PChome) in Taiwan. Thus, the study results to shows
    the best choice is ihergo on e-commerce platform. The study is to
    provide food industry a decision-support tool which to choice
    optimal platform on e-commerce."
    Relation: 2010 Third International Conference on Education Technology and Training
    Appears in Collections:[經營管理學系 ] 會議論文

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