English  |  正體中文  |  简体中文  |  Items with full text/Total items : 90120/105278 (86%)
Visitors : 8950293      Online Users : 69
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version

    Please use this identifier to cite or link to this item: http://asiair.asia.edu.tw/ir/handle/310904400/2093

    Title: Typology of Entrepreneurial Model for Vacation B&B in Taiwan
    Contributors: Department of Leisure and Recreation Management, Asia University
    Keywords: typology of entrepreneurial model;vacation B&Bs.
    Date: 2006-07
    Issue Date: 2009-10-13 15:22:25 (UTC+8)
    Publisher: Asia University
    Abstract: In this research, 13 B&B owners in the Chingjing area were interviewed to understand the
    typology of the entrepreneurial model for vacation B&Bs in Taiwan. According to the owners’ local
    identities before becoming involved in B&Bs and their operational motives for doing so, vacation
    B&Bs can be divided into business switching type, auxiliary operation type, investment venture type
    and countryside immigration type. The classification can be offered to potential operators in the future.
    According to the owners’ personal activities and operational motives, the researchers decided to
    categorize B&Bs as various operational models. This method can be applied to future related studies,
    such as research on service quality of different types of B&Bs, marketing, and consumer behaviors.
    Relation: Asian Journal of Management and Humanity Sciences 1(2):208-219
    Appears in Collections:[Asian Journal of Management and Humanity Sciences] v.1 n.2

    Files in This Item:

    File Description SizeFormat
    03-mhs06035.pdf214KbAdobe PDF5684View/Open

    All items in ASIAIR are protected by copyright, with all rights reserved.

    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback