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    Items for Author "Cheng, Cheng-Feng" 

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    Showing 14 items.

    Collection Date Title Authors Bitstream
    [休閒與遊憩管理學系] 會議論文 2011-10 Does FCB Planning Strategy Work in Service Advertising? 張曼玲; Chang, Man-Ling; 鄭正豐; Cheng, Cheng-Feng
    [休閒與遊憩管理學系] 期刊論文 2016-12 Marketing-related Resources and Radical Innovativeness, in Family and Non-family Firms: A Configurational Approach Covin; Covin, Jeffrey G.; *; Egger, Fabian; Eggers, Fabian; Kraus, Sascha; Kraus, Sascha; 鄭正豐; Cheng, Cheng-Feng; 張曼玲; Chang, Man-Ling
    [休閒與遊憩管理學系] 期刊論文 2016-12 Marketing-related resources and radical innovativeness in family and non-family firms: A configurational approach Covin, J.G.; Covin, J.G.; Eggers, F.; Eggers, F.; Kraus, S.; Kraus, S.; *; 鄭正豐; Cheng, Cheng-Feng; 張曼玲; Chang, Man-Ling
    [休閒與遊憩管理學系] 期刊論文 2016-04 Strategies for reward-based crowdfunding campaigns Kraus, Sascha; Kraus, Sascha; *; Richte, Chris; Richter, Chris; Br, Alexander; Brem, Alexander; 鄭正豐; Cheng, Cheng-Feng; 張曼玲; Chang, Man-Ling
    [休閒與遊憩管理學系] 期刊論文 2016-04 Marketing-related Resources and Radical Innovativeness, in Family and Non-family Firms: A Configurational Approach Covin; Covin, Jeffrey G.; *; Egger, Fabian; Eggers, Fabian; Kraus, Sascha; Kraus, Sascha; 鄭正豐; Cheng, Cheng-Feng; 張曼玲; Chang, Man-Ling
    [休閒與遊憩管理學系] 期刊論文 2016 Marketing-related resources and radical innovativeness in family and non-family firms: A configurational approach Covin, J.G.; Covin, J.G.; Eggers, F.; Eggers, F.; Kraus, S.; Kraus, S.; *; 鄭正豐; Cheng, Cheng-Feng; 張曼玲; Chang, Man-Ling
    [休閒與遊憩管理學系] 期刊論文 2012-10 How Buyer-Seller Relationship Quality Influences Adaptation and Innovation by Foreign MNCs’ Subsidiaries 張曼玲; Chang, Man-Ling; 鄭正豐; Cheng, Cheng-Feng
    [國際企業學系] 期刊論文 2013-12 Configural Paths to Successful Product Innovation 鄭正豐; Cheng, Cheng-Feng; 張曼玲; Chang, Man-Ling; 利菊秀; LI, CHU-SHIU
    [國際企業學系] 期刊論文 2013 Configural Paths to Successful Product Innovation 鄭正豐; Cheng, Cheng-Feng; 張曼玲; Chang, Man-Ling; 利菊秀
    [國際企業學系] 期刊論文 2011-12 Evaluating the impact of marketing strategy on customer satisfaction through game theory: A mathematical model and empirical research 鄭正豐; Cheng, Cheng-Feng
    [經營管理學系 ] 期刊論文 2018-10 Family firm configurations for high performance: The role of entrepreneurship and ambidexterity Hughes, M.; Hughes, Mathew; Filser, M.; Filser, Matthias; Harms, R.; Harms, Rainer; Kraus, S.; Kraus, Sascha; 張曼玲; Chang, Man-Ling; 鄭正豐; Cheng, Cheng-Feng
    [經營管理學系 ] 期刊論文 2018-08 Exploring the effectiveness of brand image in mobile communication services 鄭正豐; Cheng, Cheng-Feng; 劉怡君; Liu, Yi-Chun
    [經營管理學系 ] 期刊論文 2016-11 Family firm internationalization: A configuration approach Kraus, Sasch; Kraus, Sascha; *; Mensching, H; Mensching, Helge; Calabr?, A.; Calabro, Andrea; 鄭正豐; Cheng, Cheng-Feng; Filser, Matt; Filser, Matthias
    [經營管理學系 ] 期刊論文 2016 Family firm internationalization: A configuration approach Kraus, Sasch; Mensching, Helge; Calabro, Andrea; 鄭正豐; Cheng, Cheng-Feng; Filser, Matthias

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